Critical Illness Cover

Choosing the right critical illness cover for you isn’t just important...it’s Critical

FACT– we are all living longer and the term critical no longer need be read as terminal. Critical Illness Cover serves to protect loss of income and facilitate changed circumstances for the policyholder and Family should a health condition impact on our ability to earn or function post diagnosis.

FACT - getting the right advice, the right level of cover, and a competitive price are the most important steps you now face – we can help…….

• Which policy is best for me - critical illness cover or serious illness cover?
  • We offer critical illness cover with 34 – 39 conditions and higher payouts
  • We offer serious illness cover with up to 154 conditions covered and severity based payouts
• How will I get the best critical illness cover product and best price?
  • We explain and advise on the conditions covered, the payout criteria and amounts, and how Insurers price your chosen cover – then apply on your behalf for the most competitive pricing; applying any and all available discounts to your monthly premiums
  • A saving of £3000 if we negotiate premium savings of £10 a month over a 25 year policy
• Who can I trust and how do I know they are allowed to advise me?
  • Our fully advised and FSA regulated” client service is the best available for compliance and trust - the full amount of your policy payout is protected by law
  • A recent survey by Association of British Insurers (ABI) suggested 82% of critical illness cover was wrongly sold by “non advised” call centre salespeople
• Confidentiality – I have still to make cover and budget decisions and don’t want bombarded with sales calls from different Companies receiving my details
  • Your enquiry is not shared outside of this website and it’s regulated Advisory business who must adhere to strict FSA rules on their product advice and suitability to your needs and budget

Ask us how we can help ...

Detail for all insurers cover criteria:

Claims Success

Since you have good reason to have selected a critical illness cover product – make sure that you adhere to the 3 most important purchase criteria

1. ONLY purchase through a properly FSA registered ADVICE regulated Broker – they are insured against the full cost of the claim should there be any future dispute; frequent activity from Call Centre type operations may only give what is called NON ADVICE and is only supported by a £2000 per case compensation

2. MAKE sure your policy protects you from your own fears and worries about conditions; some Insurers pay out 50% for certain conditions whereas other critical illness cover policies place more payout emphasis on cancers and strokes and so on – your Broker will advise EXACTLY what the cover is and will build you a critical illness cover policy to suit you THEN match it fto available insurers products for best fit and best price

3. ONLY engage with a Broker who can select your critical illness cover from “whole of market” – this is an industry term for “from all available insurers” – this broadens your choice enormously for conditions covered, payout amounts, payout criteria and price What Happens When I Apply for a Critical Illness Cover Insurance Policy?

Most people are easily confused about the process of applying for a critical illness cover policy. This type of protection insurance provides either a single, tax free lump sum benefit should the insured become critically ill or injured as defined in the policy particulars, or a monthly allowance depending on care circumstances or with some Insurers client preference. However, insurance companies do not just grant critical illness cover to any and everyone who applies.

The Insurance Company’s Point of View

Insurance companies must design products which are profitable, allow them to stay in business in the long-term, and give them the ability to make payments on legitimate claims. For critical illness cover, they use morbidity rates and statistics to approve applicants who are less likely to become critically ill.

When you apply for critical illness cover, you will be asked about your medical history. This allows the insurance company to determine whether you are a low, average, or high risk for a future claim. A high risk applicant may pay much higher premiums or be denied coverage. Low or average risk applicants are more desirable and end up paying much less in monthly premium.

Mistakes on Your Application that Could Risk Your Future Benefits!

In some instances some applicants try to improve their chances of being classified as a “low” or “average” risk by leaving out particular information in response to the medical history questions. Unfortunately, this practice can be devastating should you need to make a claim in the future. Any missed medical information that may be revealed later during a claim investigation can be grounds for denial. Even an omitted doctor visit for a minor, unrelated medical issue can cost you future benefits. Therefore, it is imperative that you respond honestly to the medical history questions and statement

How Your Application is Analyzed?

If your medical statement is adequate enough to assess your risk, the insurance company will make a decision about your approval or denial. Or, they may request additional information, such as copies of your medical records from your physicians, and even have you take a full medical examination. It is best to comply with any request from an insurance company regarding your proposal for insurance; this will ensure that they have the full scope of information and cannot deny a claim in the future because of incomplete data during the application

How to activate your Critical Illness Cover?

If your medical records and application provide sufficient information for the insurance company to make an approval decision, then the policy document will be prepared. The cover will not be in effect until a premium payment is made. However, before you pay the first premium, make sure that you understand any exclusions outlined in the fine print. The exclusions vary between policies and insurance companies, and you want to ensure that your coverage will be sufficient for your future needs.

Once the policy is active, then you will need to agree to a payment term. Installment payments each month are normal.

When you have completed all the above steps, your approved policy will remain in force for the agreed term, until you choose to cancel it, or make a claim. Remember, you must continue making premium payments to keep the critical illness cover policy in force. With your full medical history disclosed and continued premium payment, your critical illness cover will be there for you if you should need it